Category Archives: Value

(building on) A Simple Presence Framework | chrisbrogan.com

This is a brilliantly concise summary of how to start building up your visibility online, in a knowing sort of way. It’s also an excellent starting point for  simply understanding the framework for how it (social media marketing, business relationship management) … Continue reading

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Social Media Meets Good Old-Fashioned Service « Customer Experience Matters

Like Bruce, I am intrigued and happy to see an app that allows one to identify and respond to sentiments within social networks. Harnessing the tweetstorm with actionable results seems pretty valuable to me! Social Media Meets Good Old-Fashioned Service June … Continue reading

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Forget business models. Create value by focusing on *Ideals *

An excerpt here from a very interesting perspective from Umair Haque on what’s driving business today …. (hint: it’s not monetization) “Monetizing” + “business models” = zombieconomy. The reason monetization is a dirty word is simple. It blinds us to … Continue reading

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